Professional basketball players are often signed by or traded to teams in cities they never had a chance to explore. In this partnership with with Alaska Airlines, UNINTERRUPTED took three of the NBA’s top young players - D’Angelo Russell, Kyle Kuzma and Kevin Durant - to some of the lesser-known, must-see spots in their adoptive cities. I was tasked with the enviable mission of finding some of the best food, fashion and cultural destinations for the players to visit. AdWeek premiered the content series.
Agency/Production: UNINTERRUPTED
Director: Robert Alexander
Locations Producer: Dan Buyanovsky